sport24-color

Unified learning that fuels company growth

SPORT 24 connected training across stores, logistics, and HQ, supporting 1,000+ employees.

sport24-case-hero

Key takeaways

Checkmark

Unified learning

One platform connected stores, logistics and HQ, making learning consistent across the organization.

Checkmark

Fast rollout

Training has been faster to launch and share, supporting product updates and busy store periods.

Checkmark

Varied learning

Training combined text, video and interactive modules, helping employees stay engaged across roles.

Checkmark

Stronger service

Learning has helped teams feel better equipped on the floor, improving service quality in every store.

About SPORT24

SPORT 24 is a Danish sports retail chain with stores and outlets across Denmark. SPORT 24 also run international webshops in Norway, Sweden, Germany, and the Netherlands. With more than 1,000 employees, they help customers embrace an active lifestyle through quality sportswear, equipment, and in-store service.

The challenge

Before Learningbank, SPORT 24 struggled to create a consistent and scalable learning approach across the organization. Without a true digital learning platform, it was difficult to build one common learning thread across stores, logistics centers, and headquarters. Progress tracking and publishing new content were slow and inconsistent.

At the same time, they needed a solution that could support growth ambitions and strengthen the employee experience, while staying simple and engaging to use.

"We chose Learningbank because we had been looking for an intuitive, professional LMS for a long time. We needed a tool that was more powerful and far better than what we were using."

Christian Haas
CHRO, SPORT 24
sport24-case-001

The solution

With Learningbank, SPORT 24 gathered learning in one place and connected the entire organization, from head office to logistics and stores. The platform created structure in how learning is delivered and made it easy to create and share new training instantly.

Employees received varied learning journeys using text, video, and interactive modules. This helped keep people engaged and made it possible to respond fast to urgent training needs, from product launches to operational updates in busy periods.

 

sport24-case-002

The results

Employees across SPORT 24 now feel better equipped in their daily work, from product knowledge to customer interactions. The learning content supports confidence, alignment, and service quality on the floor.

Managers save time when onboarding new employees. With essential knowledge covered digitally, teams can focus more on hands-on practice and role-specific development. SPORT 24 has also created a unified and structured approach to learning across stores, logistics, and headquarters, strengthening collaboration and performance company-wide.

 

 

"Implementing Learningbank at SPORT 24 has contributed to achieving our strategic goals. We are a growth company, and within HR one of the goals is to develop and train our employees.”

Christian Haas
CHRO, SPORT 24

 

Want to know more?

Turn training into consistent execution. Reduce onboarding time, make updates easy, and roll out training across roles, sites, and languages.

Card Image 1

More stories from real-world operations

Explore how other teams cut admin time, speed onboarding, and keep standards consistent

Card Image 1
Enable efficiently operating teams

Empower your frontline workers with the tools they need.

Card Image 2
Learning in the flow of work

Optimize your production processes and ensure safety compliance.

Card Image 3

Saving Time and Money with Interactive Learning Games

Enhance guest satisfaction by equipping your staff with the right knowledge and skills.

Get a practical demo, not a pitch

Want to see what a Workforce Enablement Platform looks like in practice? Book a demo and we will show how Learningbank supports onboarding, everyday learning, and manager follow-up, so training leads to real consistency and performance at scale.

250k

More than 250,000 people use our platform on a weekly basis to up their skills and progress