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Turn onboarding into better coaching and better member experiences

Hovedstadens Svømmeklub made training more relevant for a young, distributed coaching team. The result is better-prepared coaches and higher-quality time in the pool.

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Key takeaways

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More engaging onboarding

Replaced long monologues with short, video-led learning that fits young coaches and holds attention.

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Day-one readiness

Sets clear expectations and practical steps before the first shift, so coaches arrive ready to teach.

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Site safety

Clickable pool walkthroughs show local safety rules, so coaches know what to do at each pool site.

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Less admin work

HR integration adds new coaches automatically, reducing manual setup and follow-up for admins.

About Hovedstadens Svømmeklub

Hovedstadens Svømmeklub er Danmarks største idrætsforening med mere end 11.500 medlemmer. Klubben driver svømmeskoler på tværs af flere bassiner i København og på Frederiksberg. Trænere og koordinatorer er afhængige af et konsekvent onboarding- og træningssetup, der passer til en sæsonrytme og en ung målgruppe.

The challenge

Hovedstadens Svømmeklub needed to move away from dull introductions and long monologues that did not match their learners. They wanted training to feel relevant to the coaching role and to prepare people properly before they met members in the pool. On top of that, Hovedstadens Svømmeklub teaches across 14 different swimming pools, which makes it difficult to reach all coaches before they start.

The club needed onboarding that sets clear expectations for a new coach, what to prepare before the first shift, and what to do on the first shift. They also needed the onboarding to run automatically so coaches could complete it from home or when it suited them.

“We never compromise with quality. And that’s why it was important for us to strengthen our digital onboarding, so we can suit up our coaches well before their first day.”

Jonas Enevoldsen
Head of the Swimming School, Hovedstadens Svømmeklub.
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The solution

Hovedstadens Svømmeklub digitized parts of onboarding and training with Learningbank, so coaches can prepare before they meet members in the pool. That makes the in-person time more focused on practice and coaching.

The onboarding is largely video-based and designed to fit a young target group. Learningbank also helped shape the learning experience with simple visuals that create a recognizable Hovedstadens Svømmeklub identity.

To support safety and local routines, coaches get pool-specific walkthroughs through a clickable map. Hovedstadens Svømmeklub also reduced admin work with an integration that automatically moves people from their HR system into the platform.

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The results

Hovedstadens Svømmeklub used data to refine training so it works across different seniority levels. They discovered that more experienced coaches did not need the full onboarding journey and began sending only the parts that were relevant for them. That level of tailoring was enabled by progress tracking and analytics in the platform.

They also received strong learner feedback. Coaches reported that it is easier to get knowledge and learn this way than before. Going forward, Hovedstadens Svømmeklub plans to expand blended learning so digital preparation becomes the base between course days and in-person time can be more workshop-based. The aim is higher-quality course days because coaches arrive with stronger baseline knowledge.

“We have received positive feedback only. They are happy, and they tell us that it is easier to get knowledge and learn in this way than before.”

Mia Grieger, Project Officer and Swimming School Coordinator at Hovedstadens Svømmeklub.

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